I was engaged in consulting and concept development for new product features, contributing to the creation of user interfaces and interaction flows that aligned with the company’s goals.
My role included analyzing user behavior, identifying growth opportunities, and shaping design directions in collaboration with the product team.
Unfortunately, the project details and final results cannot be disclosed due to non-disclosure agreement (NDA) restrictions. But I may post the results later.
Development of five luxury women's clothing brands concepts, including brand identity, showrooms, product lines, competitive analysis, brand strategy, and more.
One of the brand concepts is undergoing detailed development by another studio. After that, production will begin. And we'll see beautiful women's clothing on the shelves.
I developed a cohesive brand identity, user interface, and customer experience for an online store featuring contemporary art by Tallinn artists. The goal was to create a visually unique and emotionally engaging design system that reflects the brand's artistic values and authenticity.
I constantly communicated with users, collecting ideas and feedback, ensuring the interface evolved in line with their expectations. At the same time, I was developing a long-term roadmap—from introducing new digital features to planning the store's transition to a physical, offline space.
UI/UX audit and redesign for a major domestic tour aggregator. A comprehensive analysis of competitors and best practices in filtering systems and usability was conducted.
A detailed audit report was provided with recommendations for interface improvements, and updated filter components and homepage layouts were developed to improve user experience and navigation efficiency.